Podcast

CBC Talks Podcast

The CBC Talks Podcast shares real stories and lessons from the leaders who keep Minnesota’s trades, manufacturing, and service companies moving forward. Each episode features business owners, operators, and experts who talk candidly about growth, leadership, and accountability,  what’s working, what’s not, and what they’ve learned along the way.

Listen in for ideas you can implement today.

Where Vision Becomes Reality: The Power of Second-in-Command Leadership with Nathan Young

Most leadership conversations focus on the person out front. Nathan Young shines a light on the leaders right behind them, the operators and second-in-command thinkers who turn vision into reality. Nathan explains why these leaders are wired differently, how they bring clarity when things get messy, and why naming this identity can change a person’s confidence and impact. He and Josh explore the traits that make great seconds so rare and the stability they create inside a growing business.

Explore Nathan’s work at HowToBeSecond.com.

Protect Your Business: Building a High-Performing Sales Team with Jeff Radichel

Hiring the right salesperson can change the trajectory of a company. Hiring the wrong one can set you back for years. Jeff Radichel, founder of TNS Consulting, explains why sales is the hardest seat to fill and how a clear process protects your business from costly missteps. Jeff and Josh dig into what “good” actually looks like in a sales role, the common shortcuts leaders take when they are stretched thin, and how discipline, evaluation, and focus lead to stronger teams and healthier leadership.

Learn more about TNS at TheNStep.com.

Fear Is a Liar: Building Resilience with George Murray

Every leader faces moments of doubt, but fear doesn’t have to win. Author, speaker, and coach George Murray shares how structure, accountability, and reflection help leaders turn uncertainty into growth. Learn how to stay grounded through change, build resilience in yourself and your team, and lead forward with courage and clarity. Ready to find your circle of accountability? Join a CBC Peer Group.

Find more information about George Murray and get a copy of his books at https://georgeclaystinmurray.com/.

Make It Easy to Say Yes: Sales Clarity with Erik Haugen

Great sales isn’t about pressure, it’s about clarity. Sales coach Erik Haugen shares how curiosity, empathy, and smart systems help teams close more deals with less friction. Learn how to simplify your process, build genuine trust, and empower your team to make it easy for customers to say “yes.”

Looking for tools that make leadership simpler? Explore CBC’s Peer Groups.

Beyond the Noise: Marketing Clarity with Ashly Hughes

The marketing world is louder than ever, but noise isn’t the enemy. Marketing strategist Ashly Hughes explains how to turn it into an advantage through clarity, consistency, and authentic connection. She shares how small businesses can cut through the chaos, balance organic and paid strategies, and build brands people actually trust.

Want to spot the leaks in your marketing budget? Download CBC’s Marketing Roulette tool.

Take the first step toward transforming your leadership journey—connect with us today and discover how CBC can elevate your team, your business, and your impact!